Customer Services Department - Objectives It is BACP's Customer Services aim to provide people with as much information and knowledge of counselling and psychotherapy to assist with our vision of the future. BACP’s Vision is: ‘to safeguard the value of human relationships through it’s Mission of: 'being the leading body and voice for talking therapies’ and (Value): 'with our core values and the Ethical Framework at the heart of all we do’Customer Services objective is to meet, understand and exceed customer expectations which will result in an increased awareness of counselling and psychotherapy and increased customer loyalty and member retention. | 
